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Media-Cloud-Consultant Review Guide - New Exam Media-Cloud-Consultant Materials

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Salesforce Media Cloud Consultant Exam Sample Questions (Q81-Q86):

NEW QUESTION # 81
A publisher wants to empower its sales team by embedding analytic dashboards that show the actual digital delivery performance on the salesforce account page for advertising and agencies. The dashboard will need to be customized to reflect nuances of the publisher's business. What should a consultant configure or implement to solve for this use case?

A. configure the ad delivery connector for crm analytics and set up an embedded crm dahhboard'
B. clone one of the flex card included is asm and customize the parameters to display a marketing cloud intelligence dashboard.
C. use integration to build a custom connection to the ad server to bring delivery data into the ad delivery object and set up a report chart on the account page
D. integrate digital delivery sources to big query or snowflake, connect tableau to the data warehouse, and then set up an e,bedded tableaudashbpard on the account page

Answer: A

Explanation:
To provide the sales team with analytic dashboards showing actual digital delivery performance directly on the Salesforce Account page for advertisers and agencies, configuring the Ad Delivery Connector for CRM Analytics is the most efficient solution. This approach leverages CRM Analytics to aggregate and analyze ad delivery data, offering customizable dashboards tailored to the publisher's specific business nuances.
Embedding these CRM Analytics dashboards on the Account page ensures that sales teams have immediate access to relevant performance metrics, enabling informed decision-making and client discussions.References:https://www.salesforce.com/products/tableau/crm-analytics/

NEW QUESTION # 82
Asales executive needs to select product attribute values during proposal line item creation, such as rate type, skippable, etc. , apart from various sObject field values, such as product Name, Ad Space Format, etc. The base price of the line item depends on these values, including product attribute value selection, and itrequires attribute-based pricing enablement. Which pricing interface implementation needs to be activated?

A. PricingPlanService
B. PricingElementServiceImplementation
C. PricingRulesImplementation
D. DefaultPricingImplementation

Answer: C

Explanation:
For attribute-based pricing enablement, where the base price of a proposal line item depends on various product attribute values and sObject field values, thePricingRulesImplementationinterface needs to be activated. This interface allows for the definition and application of complex pricing rules based on a variety of attributes and conditions, providing the flexibility needed to accurately price products based on specific characteristics and selections.
References:
Salesforce CPQ Developer Guide:
https://developer.salesforce.com/docs/atlas.en-us.cpq_dev.meta/cpq_dev/ Salesforce Pricing Implementation documentation:https://help.salesforce.com/

NEW QUESTION # 83
A B2B advertising publishing company is exploring Salesforce to manage its advertising sales business. They require Sales Representatives and Media Planners to sell their digital ad products with targeting selections for geo targeting, day/time targeting, content targeting, and user's OS targeting.
Which type of targeting is available with Media Cloud?

A. Content Targeting
B. Geo Targeting
C. Day/Time Targeting
D. User's OS Targeting

Answer: B

Explanation:
Media Cloud supports Geo Targeting as part of its standard digital ad targeting capabilities, allowing advertisers to specify geographic locations for their ads. Content Targeting, Day/Time Targeting, and User's OS Targeting are generally managed by the Ad Server or external DSP platforms, not Media Cloud out-of-the- box.
References:
Media Cloud Digital Ad Targeting Features
Salesforce Media Cloud Product Guidehttps: //help.salesforce.com/s/articleView?id=sf.media_cloud_targeting.htm&type=5

NEW QUESTION # 84
A b2b advertising publishing company has recently upgraded advertising sales management winter 22 to advertising sales management spring 22. Certain core components have been moved to the media service on the core platform to ensure easier upgrades. Which set of components are delivered as part of the managed package?

A. flexipage, custom labels, velocity integration settings, custom layouts
B. omniscript definition, cpq api's, flexipages, custom labels
C. omniscript definitions, CPQ API's, apex classes, lightning web components
D. flexipage, custom labels, data model, media service

Answer: C

Explanation:
In the upgrade from Advertising Sales Management Winter '22 to Spring '22, certain core components were moved to the media service on the core platform to facilitate easier upgrades. The set of components delivered as part of the managed package includes:
OmniScript Definitions: These define the scripts for guided selling processes and customer interactions within the Advertising Sales Management application.
CPQ APIs: Application Programming Interfaces for the Configure, Price, Quote functionality, enabling complex pricing and quoting processes.
Apex Classes: Custom Apex code that provides extended logic and functionalities specific to the advertising sales management process.
Lightning Web Components: Modern, lightweight UI components that enhance the user interface and user experience within the Advertising Sales Management application.
These components form the backbone of the managed package, ensuring that the core functionalities required for advertising sales management are maintained and upgraded effectively.
References:
Salesforce CPQ API documentation: https://developer.salesforce.com/docs/atlas.en-us.api.meta/api/ Salesforce Lightning Web Components Guide:
https://developer.salesforce.com/docs/component-library/documentation/en/lwc Salesforce OmniStudio documentation:
https://developer.salesforce.com/docs/atlas.en-us.omnistudio.meta/omnistudio/

NEW QUESTION # 85
A CTO of a B2B advertising publishing company asked an administrator who worked on making the media cloud application live, for their help in monitoring the real-time information on system performance and security. Where can the administratot find this information?

A. trust.salesforce.com
B. system.salesforce.com
C. media.salesforce.com
D. monitor.salesforce.com

Answer: A

Explanation:
For an administrator looking to monitor real-time information on system performance and security for a Media Cloud application, the best resource istrust.salesforce.com. This site provides comprehensive and up-to-date information on the operational status, performance, security, and scheduled maintenance of Salesforce services. It's an essential tool for administrators to stay informed about the health and stability of their Salesforce environment.
References:
Salesforce Trust Site:https://trust.salesforce.com/

NEW QUESTION # 86
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